Boichik Bagels is practically famous. Since founding just over a couple years ago, founder Emily and Boichik Bagels have been featured in the New York Times, Eater SF, SF Chronicle, Jerusalem Weekly and many more amazing publications. Here's Emily in her own words. "Hi, I'm Emily. Growing up in suburban NJ, there were plenty of good bagels around. But when my father had business take him to the Upper West Side, he would stop by Zabar's for lox, sable, whitefish, and chive cream cheese, and H&H for bagels, which we would have as a special treat. These bagels were on a whole different level of unique deliciousness. After moving away, I would look forward to possibly having them when visiting home. And then one day I learned that they had gone out of business, and was deeply upset. I took this news like the death of a loved one I just hadn't been in contact with in a long time, and grieved, and said I didn't want to let those bagels cease to exist. And so I embarked on what became my five-year quest, through trial and error, to create a bagel I longed to eat."